Highlights

If you think revolution needs to feel like war, you'll overlook the importance of simply serving people better.

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Necessity is a great teacher.

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Starting small puts 100 percent of your energy on actually solving real problems for real people. It gives you a stronger foundation to grow from. It eliminates the friction of big infrastructure and gets right to the point. And it will let you change your plan in an instant, as you're working closely with those first customers telling you what they really need.

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So please don't think you need a huge vision. Just stay focused on helping people today.

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In the moment, you're angry, and focusing only on that one awful person who did you wrong. Your thinking is clouded. You start thinking everyone is awful, and the whole world is against you.

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You can't prevent bad things from happening. Learn to shrug.

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It's dehumanizing to have thousands of people passing through our computer screens, so we do things we'd never do if those people were sitting next to us.

It's too overwhelming to remember that at the end of every computer is a real person, a lot like you, whose birthday was last week, who has three best friends but nobody to spoon at night, and who is personally affected by what you say.

Even if you remember it right now, will you remember it next time you're overwhelmed, or perhaps never forget it again?